Through donations such as the Coley-Malir Leadership Endowment and GKB Cattle Youth Endowment, junior Hereford members across the country are able to grow as individuals and leaders in their community through the Faces of Leadership conference.


Faces of Leadership

Through the Faces of Leadership Conference, made possible by the Coley-Malir Leadership Endowment, young leaders are exposed to opportunities in the industry. The conference cultivates communication skills, encourages working in team settings and focuses on individual development. The 2023 conference was held in Columbus, Ohio where juniors were able to Prepare You for Your Future. The 2024 conference will be held in Fort Worth, Texas, July 28-31.

BOLD Leadership Conference

Thanks to the GKB Cattle Youth Endowment and Gary and Kathy Buchholz, the National Junior Hereford Association’s (NJHA) and Hereford Youth Foundation of America (HYFA) are proud to offer the one of its kind, BOLD Leadership Conference. This Elite Leadership Opportunity is a chance to expand on skills gained at the Faces of Leadership Conference and encourage the development of personal leadership skills at an individual level. The 2024 conference was held April 4-7.


Bridging the Gap

Bridging the Gap is an opportunity for Hereford juniors to interact with colleges and industry professionals from various companies. Juniors will have the opportunity to discuss with college recruiters about different degree plans, scholarship opportunities and different programs the colleges offer. Hereford youth also get the opportunity to learn about internship and career possibilities from professionals within a wide variety of companies.

NJHA Board of Directors

The Hereford Youth Foundation of America and the staff at the American Hereford Association assist with supporting and advising the National Junior Hereford Association Board of Directors. This team of 12 junior members is a prime example of the leadership opportunities and life lessons that HYFA works to cultivate.

Tar Tut


Welsey Denton

Vice Chairman

Lauren Jones

Communications Chair

Logan McFatridge

Membership Chair

Haley Mouser

Fundraising Chair

Hannah Pearson

Leadership Chair

Kaylee McInvale


Isaac Rhode


Sam Birdsall


Lauren Gatz


Salem Sifford


Harlee Watson