Foundation 1 Campaign

The Foundation 1 Campaign was initiated by Sierra Ranches, Modesto, Calif., with the intent that 1% of the proceeds of their fall production sale were donated to HYFA. The Ladies of the Royal and Mile High Night Sale followed suit and shortly after HYFA welcomed the Hereford Prep Collection and Michelle Weber Studios to the Foundation 1 Campaign. It has continued to grow as a way for organizations, families and ranches to support the Hereford youth and the future of the breed. We invite others to come grow with us and see how 1 percent over time can make a huge difference.

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Upcoming Sales & Fundraisers

December 6, 2024 – Reno Livestock Event Center, Reno, Nev.

It is important to the Brumley family of Orovada, Nev., to always give back to those who have had such an impact on their family, and so many families involved with the Hereford breed. With that being said, Brumley Farms will be donating 50% of the proceeds to the HYFA Foundation.

A Message from Brumley Farms about Lots 1 & 2

If one is good, two is better, right?! It has become a tradition to offer what we believe combines show ring appeal, with cow power in mind. We could not settle on just one this year, so we thought, why not sell two. Both females have been genomic tested, they are free of all genetic abnormalities. Better yet, they BOTH came back with big time genomic figures, including 8 traits in the top 10% in the breed, or better. We like to raise cattle that are good in the flesh, but don’t make sacrifices on paper. We feel these females are an accurate representation of this goal.
Bid with confidence! Brumley Farms retains the right to two successful flushes on both females, at buyer’s convenience, and seller’s expense. Both females are entered in Cattlemen’s Congress and Denver.

The Western State Hereford Sale Catalog

Partnership History

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2024

Hereford Youth Impacted at the Hereford Night in OKC

The Hereford Night in OKC National Sale at the 2024 Cattlemen’s Congress, featured not one, but two special lots, dedicated to HYFA. After the gavel fell, $87,000 from these lots went to supporting the foundation’s pillars of scholarship and education. These lots were generously made possible by C&L Hereford Ranch, Ixonia, Wis., Oleson Family Farm, Arkdale, Wis. and T/R Cattle Company, Glencoe, Okla.

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2023

Sale Day partners with the Foundation 1 Campaign

HYFA and the National Junior Hereford Association (NJHA) partnered to host the Sale of Champions online sale on AgSaleDay.com. The Sale of Champions is a marketing platform for JNHE exhibitors and their families to give back to the association. The sale is designed to benefit the upcoming Junior National Hereford Expo (JNHE), offering donation genetic lots from past champions and unique items only available once throughout the year. The 2023 sale generated an all time high of $64,000 of financial support for the JNHE to be hosted in Madison, Wis.

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2022

Brumley Farms Joins Campaign with Lot 1 in the Western States Hereford Sale

The Western States Hereford Sale was held Dec. 2, 2022 with a special Lot 1. Brumley Farms, Orovada, Nev., chose to donate 50 percent of the proceeds from the heifer sold in Lot 1 to the Hereford Youth Foundation of America (HYFA), inviting them to join the Foundation 1 Campaign.

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2022

Jensen Bros. Herefords Donates Percentage

At their 2022 The Chosen Sale, Jensen Bros. Herefords joined the Foundation 1 Campaign by generously donating 1% of their sale to HYFA to continue strengthening the pillars of scholarship, leadership, education and research.

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2022

ST Genetics Gives Through Foundation 1 Campaign

During the 2022 VitaFerm Junior National Hereford Expo (JNHE), St Genetics partnered with the Foundation 1 Campaign, donating a portion of all Hereford semen sales made throughout the JNHE back to HYFA and the National Junior Hereford Association (NJHA), creating a partnership to move towards the future.

2022

T/R Cattle Co. Gives Back

T/R Cattle Company’s, T/R Miss Shelby J43 ET, was the high selling female at the Hereford Night in OKC Sale and half of the proceeds were donated to HYFA as part of the Foundation 1 Campaign, purchased by GKB Cattle, Waxahachie, Texas. Again participating in 2023, this is a partnership that will last.

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2018

Hereford Prep Donates to the Campaign in Style

Hereford Prep Collection, Refugio, Texas, joined the campaign, donating a portion of annual revenue. Amy Cowan, American Hereford Association director of youth activities and foundation said, “Hereford Prep is a platform for youth livestock enthusiasts and follows our educational mission very closely. Hereford Prep teaming up with the Foundation 1 Campaign sets the stage for continued growth for our leadership and educational programs.”

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2017

Sierra Ranches Kickstarts the Foundation 1 Campaign

The Foundation 1 Campaign was initiated by Sierra Ranches, Modesto, Calif., with the intent that 1% of the proceeds of their fall production sale were donated to HYFA. The Ladies of the Royal and Mile High Night Sale followed suit and shortly after HYFA welcomed the Hereford Prep Collection and Michelle Weber Studios to the Foundation 1 Campaign. It has continued to grow as a way for organizations, families and ranches to support the Hereford youth and the future of the breed. We invite others to come grow with us and see how 1 percent over time can make a huge difference.

Learn More
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